Girl Scout Cookies and what to know about the $800M business (2024)

Thursday is National Girl Scout Day, in honor of when the organization was founded back in 1912.

Though there are countless projects and initiatives for the 1.7 million Girl Scouts and 750,000 adults in the organization, one of the best known -- and most beloved -- is the Girl Scout Cookie program.

However, the first time Girl Scouts sold cookies was in 1917, when a troop in Oklahoma sold homemade cookies at their high school for a service project, according to the Girl Scout website.

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The practice became more widespread in 1922 when a Chicago-based Girl Scout director published a cookie recipe in the organization’s magazine and advised selling cookies for between 25 and 30 cents per dozen, the website said.

Girl Scouts paused selling cookies during World War II because of sugar, flour and butter shortages and instead sold calendars.

But after the war, the cookies returned and sales continued to increase over the years, the website said.

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Today, Girl Scout Cookies outsell other brands including Oreo, Chips Ahoy and Milano during cookie-selling season, Vox reported last year.

Girl Scout Cookies and what to know about the $800M business (2)

The 2020 Girl Scout Cookie season launched nationally in January.

Here are five other things to know about Girl Scout cookies on the 108th anniversary of the organization.

Cookie-selling season lasts only a few weeks

According to the Girl Scout website, troops, or councils, sell their cookies for between six and eight weeks every year, typically between January and April. Each council chooses exactly when their cookie-selling season will be.

The season is so short so that Girl Scouts can participate in other activities during the rest of the year, the website said.

They started selling them online in 2014

Though Girl Scout Cookie fans used to be limited to in-person purchases, the organization launched a digital platform in 2014.

Now Girl Scouts who are selling cookies through the platform can make personalized websites, mobile apps, ecards or links for people to buy cookies online, the website said.

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There are currently 12 cookie varieties

In the 1950s, there were three types of cookies called Sandwiches, Shortbread and Chocolate Mints -- today known as Thin Mints. Throughout the years, the number of cookie varieties has changed, but this year there are 12 varieties, according to the website.

Those varieties include Thin Mints, Samoas (or Caramel deLites), Tagalongs (or Peanut Butter Patties), Do-si-dos (or Peanut Butter Sandwiches), Trefoils (or Shortbread), Thanks-a-Lot, Toffee-tastic, Caramel Chocolate Chip, Lemonades, Lemon-Ups and two versions of Girl Scout S’mores.

This year, Lemon-Ups are new to the Girl Scout Cookie market.

Some cookies are different depending on where you get them

Today, there are two licensed commercial bakers who produce Girl Scout Cookies: ABC Bakers and Little Brown Bakers. Each Girl Scout council chooses a baker and depending on which baker your council chose, your cookie could have a different nameor be made with a different recipe, according to the website.

The cookies that have the same names across bakers are Thin Mints and Girl Scout S’mores, which do have different recipes.

Girl Scout cookie sales reach $800 million a year

According to the organization, Girl Scouts sell $800 million a year, which is about 200 million boxes of cookies per season.

The most popular cookie is the Thin Mint, followed by Samoas (or Caramel deLites) and Tagalongs (or Peanut Butter Patties).

The money that Girl Scouts make from cookie sales stays local, the website said. The money is spent on activities and community projects for the girls, as each council determines.

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Girl Scout Cookies and what to know about the $800M business (2024)

FAQs

How much profit is made on Girl Scout cookies? ›

Overall, we estimate that Girl scout cookies cost between $1.50 – $2.00 per box. At a sale price of $6 per box (in some areas, prices are now ​up to $7​), Councils earn around $4 – $5 profit per box (or about 70% margins).

How much is the Girl Scout cookie business worth? ›

Girl Scout Cookies are a $1 billion industry

The national organization calls it "the largest girl-led entrepreneurial program in the world," with nearly 700,000 Girl Scouts participating. You've probably heard about cookie prices going up. The vast majority of troops are now selling boxes for between $5 and $7.

What Girl Scout cookie is reselling for $200? ›

And we were puzzled and annoyed when we found out that the new cookies were being resold online for $20, $50 or even $200 a box. I set out to find out why. The Raspberry Rally craze started when the Girl Scouts decided to try something new with its annual cookie sale.

Where does money from Girl Scout cookies go? ›

After paying the bakers, the net proceeds from Girl Scout Cookie sales are retained by the originating council and troop to power amazing experiences for Girl Scouts and impactful girl-led community projects.

Who gets rich of Girl Scout cookies? ›

One hundred percent of the money that a council and its troops raise through the Girl Scout Cookie Program stays with that council and its troops. Let there be no question: all of the revenue from cookie activities—every penny after paying the baker—stays with the Girl Scout council.

Who makes money off Girl Scout cookies? ›

According to the Girl Scouts FAQ page, they actually make 65-75% profit, which means that about $3 from each $4 box goes to the Girl Scouts.

What cookie is Girl Scouts discontinued? ›

Girl Scouts won't sell the Raspberry Rally this cookie season. The Girl Scouts are discontinuing a popular cookie just a year after its debut sparked a frenzy. Raspberry Rally won't be sold this upcoming cookie-sales season, which runs January to April 2024, Girl Scouts of the USA has announced.

What is the number 1 selling Girl Scout cookie? ›

According to the Girl Scouts website, Thin Mints is the highest-selling flavor of cookies nationally, followed by Samoas. The top 5 flavors of cookies sold nationally include: Thin Mints® Caramel deLites®/Samoas®

Can I return unsold Girl Scout Cookies? ›

There is no such thing as left-over cookies, as we donate all remaining cookies. In addition, Orange County Girl Scouts sold more than 39,000 boxes of cookies last year through our “Cookie Share” program that were donated to the military, local food banks, and area hospitals.

Which Girl Scout cookies are vegan in 2024? ›

Girl Scout Cookies are made by one of two bakeries: ABC Bakers (which offers six vegan cookie options this year: Toast-Yay, Peanut Butter Patties, Thin Mints, Lemonades, Adventurefuls, and Caramel Chocolate Chip) and Little Brownie Bakers (which offers one vegan cookie option: Thin Mints).

Are Girl Scout cookies getting smaller? ›

Have the cookies gotten smaller? No, Girl Scout Cookies are the same size and weight per package. Can I donate to Girl Scouts instead of buying cookies? Yes!

Can you freeze Girl Scout cookies? ›

When you freeze Girl Scout cookies, the chocolate gets to the perfect texture — not so cold that it hurts your teeth, but just frozen enough to lend a good snap when you bite into it — and the inner cookie maintains its fresh, crunchy consistency without freezing through.

How much do ABC bakers make from Girl Scout cookies? ›

ABC Bakers is owned by Interbake Foods, and Little Brownie Bakers is owned by Italian confection maker, Ferrero. Girl Scouts pay the bakeries $1.30 for each box of cookies, which comes out to a whopping $260 million in revenue annually for these bakeries.

How much do Girl Scouts make on a box of cookies in 2024? ›

The volunteer-led Product Sales Committee has approved increasing the price of Girl Scout Cookies sold in the 2024 Cookie Program to $6/package. An additional $0.20/package is allocated to girl rewards. After paying the baker for making the Girl Scout Cookies, all proceeds will stay local!

How much profit per cookie? ›

For example, if you can make a batch of cookies using simple ingredients, like sugar, oil, water, flour and chocolate chips, you may be able to sell each cookie for around $2 for a profit. It may cost you between $. 50 and $1.00 to make each cookie, but you'll see around a 100% profit at that rate.

How do the Girl Scouts make money? ›

Girl Scout troops are funded by a share of money earned through council-sponsored product program activities (such as the Girl Scout cookie program), troop money-earning activities (council-approved, of course), and any dues your troop may charge.

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