Broomgrass is a perennial, high value, non-perishable, nontimber forest product (NTFP) that grows abundantly in degraded, steep or marginal land. The panicles of this multipurpose crop are widely used for making brooms. Broom grass has an important ecological and economical role for hillside dwellers. It’s non-perishable nature makes broomgrass a suitable cash crop establishing high market demands. Maize popularly known as ‘Corn’ is the most versatile emerging cash crop having wider adaptability under varied climatic conditions. Corn which is also termed as ‘Queen of cereals’ grows throughout the year and is of high nutritious value . Maize or corn serves as basic raw material for thousands of industrial products that may include starch, alcohol beverages, pharmaceuticals, cosmetics, package and paper industries etc. In Assam, a sufficient quantity of Maize is produced developing a considerable market demand. Hill broom which grows abundantly in the hilly regions of Assam can be promoted into sustainable livelihood option of the SHG members as it involves very low investments and has high tolerance to harsh environment conditions such as shallow soil, drought and heavy rainfall minimizing risk involved in this cultivation . The SHG members can yield good income with this cultivation and thereby enhance additional household income. Keeping all the wonderful aspects of Hillbroom and Maize cultivation ASRLM has initiated steps to enhance the household income of SHG Members through collective collection & cultivation, aggregation, primary processing and collective marketing of Hill Brooms and Maize through establishment of community institutions like Producer’s Group. The major objectives of the project will be as follows The project is in Rhongkhang and Lumbajong blocks of District Karbi Anglong with an estimated coverage of 1000 SHG households in Collective aggregation & Broom Manufacturing and 1400 SHG households in Collective Aggregation and marketing of Maize. Block Number of HHs Commodities Rhonkhang 1300 Hill Broom, Maize (~400 farmers are part of both) Lumbajong 700 Maize Total 2000 The value chain intervention proposed for hill-broom would focus on addressing the critical gaps identified in harvest and primary processing practices of the community through Focus Group Discussions (FGDs). Business model for the hill-broom grass processing and collection of hill-broom grass is planned under the supervision of Producer Company. The details are mentioned below:Broomgrass farming:
Maize Cultivation:
Promoting Cultivation of Hillbroom and Maize as a sustainable livelihood option:
Table: Geographical Distribution of Commodity Clusters:
Approach to intervention:
Proposed value Chain:
Business Model for Hill-Broom Grass Value Chain Intervention
Description of the proposed business
Value chain intervention Process:
Assam State Rural Livelihood Mission (ASRLM) (2024)
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